Tradeshow Portable Pop Up Display with Custom Graphic Design Treatment (10′ x 8′)
Challenge:
To design a graphic display for Hempel’s protective coating product line utilized for industrial storage tanks in the oil and gas industry.
Hempel, a global manufacture and supplier of protective coatings, requested a 10′ x 8′ tradeshow display portable pop up to be used at oil and gas conferences. The objective was to visually communicate a corrosion prevention coating for industrial storage tanks used to contain gas, oil, and petrochemical products.
Creative Solution:
To successfully communicate a message about a product line that is supported by a striking graphic treatment which blends product photography with images of oil and gas industry.
To illustrate the necessity of applying Hemple’s coated protection paint on aged storage tanks. In order to successfully engage the intended target audience and unify the company message, the background theme was developed.
Final Result:
The tradeshow display portable pop up with on-brand graphic design treatment was well-liked and authorized to production by the client.
The client appreciated the visual aesthetic and art direction utilized to communicate the protective coating line. Its bold imagery, strong message, and the usage of its corporate color combination was well received. The display established a great first impression and positive feedback was gathered from conference attendees. The graphic display was also used at future conferences.
Expertise:
I) Creative Direction
II) 3D Modeling
III) Graphic Design
ASSISTING ORGANIZATIONS
TO BUILD UP AUDIENCES AND
ENHANCE CUSTOMER LOYALTY.
TO BUILD UP AUDIENCES AND
ENHANCE CUSTOMER LOYALTY.














